GoPro Black Friday deals 2025: what to expect on Hero & 360 camreas
Table of Contents
GoPro runs Black Friday deals every year, making it the best time to grab an action camera at a fraction of the usual price. Whether you’re after the flagship Hero 13 Black or an older Hero 12 and 11, retailers will soon start to roll out massive discounts. We also expect bundle deals, accessory packs, and retailer exclusives to surface over the next couple of weeks as the holiday rush ramps up.
*deals will feature here as they start to go live*
When do Black Friday GoPro deals start?
Historically, GoPro Black Friday deals begin landing around mid-November, as major retailers try to beat the rush. In 2025, that pattern looks set to continue, with “early Black Friday” sales usually appearing on Amazon, Best Buy, and GoPro’s official store.
These early offers tend to focus on slightly older models or bundles, but the deepest discounts usually arrive between November 25 and December 2, covering Black Friday and Cyber Monday.
Is Black Friday the best time for a deal on a GoPro camera?
Typically, yes. Black Friday almost always brings the lowest GoPro prices of the year. Discounts often range from 15–30% off the latest Hero models, with even steeper reductions on previous generations or bundle kits.
That said, shoppers should be aware that some retailers inflate pre-sale prices to make their discounts look larger. If you’re not sure what a “real” saving looks like, use a price-tracking tool or stick with trusted deal sources. We’re expecting the Hero 13 Black to headline most offers, while the Hero 12 and 11 will also see price drops.
You’ll find GoPro Black Friday deals across a wide range of major retailers this year:
- GoPro.com is expected to feature direct savings and exclusive bundles, including subscription offers.
- Amazon, Best Buy, B&H Photo, and Walmart will compete on price, often matching one another throughout the weekend.
- Target and Costco will likely feature bundle deals that include memory cards, mounts, or batteries at no extra cost.
While pricing tends to stay close across major outlets, the best value often comes from bundles, especially if you’re just getting started and need mounts or accessories.
Related deals
DJI Osmo 360 Camera Adventure Combo
Waterproof 8K 360° Action Camera with 1-Inch 360° Imaging, Extended Battery Life with 3 Batteries, Native 8K 360° Video, 105GB Built-in Storage, 360 Action Camera
DJI Osmo Pocket 3 Vlogging Camera
Vlogging Camera with 1'' CMOS & 4K/120fps Vlog Camera, 3-Axis Stabilization, Fast Focusing, Face/Object Tracking, Digital Vlogging Camera for YouTube
Insta360 GO 3S
1.4OZ (39G) & THUMB SIZED- Unlock limitless creativity with Insta360 GO 3S, a tiny, powerful 4K camera weighing only 1.4oz (39g). High-quality footage in… a tiny but mighty package. 4K HANDS-FREE POVS – A powerful chip for higher quality footage and a new wide-angle lens. Capture 4K hands-free POVs with new MegaView FOV for ultra-wide shots with less distortion. USE THE ACTION POD – Huge 2.2" flip screen, remote control, live preview and a massive 140-minute battery life. Supports charging the camera while shooting, too. FLOWSTATE STABILIZATION – Gimbal-like FlowState Stabilization and Horizon Lock ensure your shots are always smooth and level, no matter what you throw GO at. MOUNT ANYWHERE – With its magnetic design and array of handy accessories, get creative and film angles no other camera can handle. That's the power of tiny. RUGGED & WATERPROOF – Capture underwater moments effortlessly with the IPX8 waterproof GO 3S or the IPX4 resistant Action Pod. Go down to as deep as 60m (197ft) with the Dive Case, too. EASY TO SHOOT – Faster, efficient shots with QuickCapture, with just a single press. New Gesture Control & Voice Control options offer easier shooting if GO 3S is out of reach.
Xtra Pro Action Camera
4K Vlogging Camera with 1/1.3'' Sensor, 65ft Waterproof, Night View & Stabilization for Cycling, Diving, Sports Shooting
Insta360 Flow 2 Plus AI Tracker Bundle
Foldable Phone Gimbal, AI Tracking with Any App, Multi-Person Tracking, Built-in Tripod/Selfie Stick, Remote Control, Smartphone Stabilizer, Travel
Why trust Imaging Resource for the best Black Friday deals?
At Imaging Resource, we live and breathe cameras, from action cams and drones to full-frame mirrorless systems. Our editors have years of experience separating genuine discounts from marketing noise, and we’re here to make sure you get the best value possible on your next GoPro.