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These are the Zeiss Otus 50mm f/1.4 ML and Zeiss Otus 85mm f/1.4 ML lenses against a white background.
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Zeiss Introduces Two Prime Lenses: Otus 50mm f/1.4 ML and Otus 85mm f/1.4 ML

Earlier today, Zeiss announced two new Otus lenses, Otus 50mm f/1.4 ML and Otus 85mm f/1.4 ML, which the company…

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CalDigit’s New Element 5 Hub Packs a Punch and Lots of Ports

For photographers and content creators who feel the need to produce more photos and videos, faster and more efficiently, yet…

This is an image of the Polaroid Flip instant camera (white version) against a white background.
News

Polaroid Introduces The Polaroid Flip Instant Camera

Yesterday, Polaroid introduced the Flip, its newest point-and-shoot instant camera, which the company says is packed with features that come…

This is a photo of Adobe Premiere Pro software, which includes an image of a woman in an orange jacket riding on a motorcycle, and below this image, two purple-colored media clips, a video clip, and an audio clip on the software’s timeline.
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Adobe Premiere Pro Update Includes AI-Powered Features For Faster, More Intuitive Production

Yesterday, Adobe announced it updated its flagship video-editing software app, Premiere Pro, to 25.2, and will showcase the updated software…

This is the 7artisans 75mm f/1.25 lens for Leica M-mount cameras viewed from the front and at a slight angle on a dark gray background.
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7artisans Debuts 75mm f/1.25 Lens for Leica M-mount Cameras

If you asked photographers which brand generally charges the most for full-frame cameras or lenses, many would choose Leica as…

This is an image of the 7artisans 14mm f/2.8 full-frame wide-angle lens on a white background.
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7Artisans introduces an inexpensive 14mm f/2.8 full-frame wide-angle lens for 4 full-frame mounts

The third-party lens brand, 7artisans, has introduced another new budget-priced ultra wide-angle prime lens, a 14mm f/2.8 full-frame wide-angle lens,…

This is an image of two versions of the Tamron 18-300mm F/3.5-6.3 Di III-A VC VXD all-in-one zoom lens on a white background.
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Tamron announces launch dates and price for two versions of the 18-300mm F/3.5-6.3 Di III-A VC VXD all-in-one lens

Earlier today, Tamron announced the launch dates for two versions of its new superzoom all-in-one lens: The 18-300mm F/3.5-6.3 Di…

This is a photo of the Ricoh GR IV camera against a white background.
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Ricoh Discontinues Popular GR III Advanced Point-And-Shoot And Replaces It With Pricey GR IV

The Ricoh GR III, the popular advanced point-and-shoot that debuted in 2019 and was slim, lightweight, and easy to use,…

This is a photo of the OWC Express 1M2 80G Portable SSD external device, shot next to a laptop and on a dark gray carpet.
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OWC Launches A New Portable External Storage Device: The OWC Express 1M2 80G Portable SSD

Other World Computing, or OWC, a tech company that specializes in making high-performance storage, memory, connectivity, software, and accessories, has…

This is a photo of the top of the Fujifilm X-M5 and 16-80mm lens against a white background.
News

Price Problems: Trump’s Tariffs Force Fujifilm, Sony, Canon, Nikon, And Others To Raise Prices

President Trump's tariffs appear to be terrible for camera companies, and, by extension, consumers and photographers, since for the past…