Save Up to $701.99: Sony a7 IV Bundle and Body Both Discounted Ahead of Black Friday

Muhammed Maaz Editor

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By Muhammed Maaz

Last updated 10/26/2025

UPDATE: In a separate deal, there’s a massive $701.99 discount on the Sony a7 IV body. Grab the deal on Amazon while it’s still live.

If you’ve been waiting for Black Friday to get a premium full-frame camera, you don’t have to wait any longer. The Sony a7 IV Mirrorless kit is now $3,279 on Amazon. This deal saves you $200 on one of the most versatile camera bundles you’ll find: a Sigma 24–70mm f/2.8 Lens, an extra NP-FZ100 battery, a 128GB SD card, and even a camera bag and cleaning kit so you can start shooting immediately.

The Sony a7 IV is ideal for creators who want high-end image quality and advanced autofocus in a compact body. With its 33MP full-frame sensor and 4K 60p video, it’s designed to handle just about anything: portraits, travel, weddings, hybrid shoots, you name it… This deal adds even more value, especially with the Sigma 24–70mm lens included, which is one of the best all-round zooms for Sony shooters.

Why the Sony a7 IV Bundle Stands Out

Sony A7 IV

Bottom Line

Ideal for hybrid creators who want premium stills and pro-grade video in one setup.

Reasons to Buy

• Excellent 33MP full-frame sensor with great dynamic range
• Great for hybrid shooters
• Fast, accurate autofocus with real-time subject tracking

Reasons to Avoid

• Slightly heavier than some mirrorless competitors
• No built-in flash
• Can seem pricey

Specifications

• Sensor: 33 MP full‑frame (back‑illuminated)
• Processor: BIONZ XR
• Autofocus: Phase Detection: 759, Contrast Detection: 425
• Video: 4K up to 60p (crop mode) / 4K 30p full‑frame; 10‑bit 4:2:2 internal

• Lens Mount: Sony E-mount

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• Shop at Amazon

In our review of the Sony a7 IV, we discussed how it continues Sony’s reputation for reliability and precision. Powered by a 33MP full-frame sensor and BIONZ XR processor, it delivers high-quality stills and detailed 4K video up to 60p. Its fast hybrid AF system with real-time Eye AF makes it a favorite among hybrid creators who shoot both photos and video.

Even better, this deal comes with the Sigma 24–70mm which offers top-notch images and creamy background blur that make it ideal for portrait or commercial photography. Beyond performance, the a7 IV built for flexibility: dual card slots, excellent battery life, and reliable weather sealing make it ready for travel or professional use alike.

Who Is This Deal For and Is It a Good Time to Buy?

UPDATE: In a separate deal, there’s a massive $701.99 discount on the Sony a7 IV body. Grab the deal on Amazon while it’s still live.

Whether you’re stepping up from APS-C or want a pro-ready hybrid setup, this bundle covers all bases. Also, if you’ve been waiting to get a powerful full-frame on Black Friday, you don’t have to wait any longer, since this bundle is $200 off right now.

That said, the Sony a7 IV typically stays close to its full retail price, making this discount a solid pre–Black Friday offer. These bundles often sell out fast once holiday traffic kicks in, so don’t wait too long if you’ve been planning to move up to a pro full-frame setup.